Cholula stands for authentic Mexican cuisine, heritage, and culture. Our premium blend makes every meal delicioso!

GENERATIONS OF AUTHENTIC FLAVOR

Our rich and authentic recipe was originally prepared for the famed Jose Cuervo family by beloved cook and abuelita figure affectionately known as “La Chila.” From her likeness on the front of every bottle, to the exquisite blend of peppers and spices beneath it, Cholula is a celebration of food, flavor, and our Mexican roots.

NEW Cholula Reserva Hot Sauce

Introducing your new top-shelf hot sauce! Experience the distinctive combination of 100% agave tequila, Mexican chili peppers, and tangy hot sauce with Cholula Reserva Tequila & Lime Hot Sauce.

FEATURED RECIPES