Our product pages have a new and improved “where to buy” button to help! Alternatively, you can explore our Where to Buy page. You can also check our discontinued product list to confirm if a product is available.



Search our FAQs below. Not finding what you need? Send us your question using this form. Sometimes photos are helpful. You can attach a photo or screen shot, including an image of the Best by Date and UPC, to help us get back to you more quickly.

We make every effort to answer our consumers as quickly as possible and will usually respond within 2-5 business days. If this is an urgent matter, or if you need immediate assistance, please call us at 855-CHOLULA (246-5852). (M-F 9am-7pm EST).

Thank you for your interest in our products. As a practice, Cholula does not accept ideas or suggestions relating to new products, flavors/flavours, packaging, marketing, or recipes as we have departments devoted to product and marketing innovation. Please note that Cholula’s Website Terms of Use and/or Note about Unsolicited Submissions applies to any submissions made to Cholula.
I understand and agree that any submission or feedback included as part of my message is subject to Cholula's Website Terms of Use and/or Note about Unsolicited Submissions, and agree to be bound by those terms.

You can attach multiple photos or screen shots of a product or other items here. Providing us with photos or screen shots, that include the "Best by" Date and/or UPC, can help ensure we understand your query.

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Ask a Saucy Question, Get a Saucy Answer

Run your fingers across the grain of the wooden cap. Rest the bottle in the palm of your hand and feel its weight. Experience the flavors that await you inside, skillfully applying them to tease out the greatness waiting to be freed from the foods you love. You will know all you need to know about Cholula.

For all other matters, check out these FAQ.

  • Why Is It Called Cholula?

    To honor our heritage, Cholula Hot Sauce was named after a city in Mexico that is 2,500 years old - making it the oldest inhabited city in North America. Cholula has been made in Mexico since its inception. Our complex flavor comes from a family recipe that has been handed down through many generations, blending native arbol and pequin peppers with an array of regional spices. From our distinctive wooden cap to the delicious sauce inside, every bottle of Cholula is a celebration of great food, robust flavor, and our Mexican roots. Today, Cholula is a fixture in many homes and restaurants. We are proud to bring a little bit of Mexican tradition and craftmanship to your meals.

  • How Do You Pronounce Cholula?
    We’ve heard several interesting takes but it’s Choe-loo-la.
  • How Spicy Is Cholula Hot Sauce?

    In 1912, Wilbur Scoville developed a scale to measure peppery punch. Cholula Original delivers an enjoyable 1000 - 2000 Scoville units. For comparison, bell peppers range between 0-100 while habaneros fall between 200,000-300,000.

  • Where Can I Find Cholula?

    Cholula Hot Sauce is available in stores across the Country, as well as in restaurants who know about good flavor. Click the WHERE TO BUY button from the product page to find where you can purchase these products from your favorite near-by retailers.

  • Do You Accept Ideas Or Suggestions, Including For New Products?

    Thank you for your interest in our products. As a practice, we do not accept ideas or suggestions relating to new products, flavors, packaging, marketing, or recipes as we have departments devoted to product and marketing innovation.  

    While we appreciate feedback on our products, if you still choose to submit an idea or suggestion, you understand and agree that our Website Terms of Use and/or Note about Unsolicited Submissions applies to such submissions.

    Thank you for being a fan!

  • Is Cholula Hot Sauce Gluten-Free?

    Gluten and gluten products, when present, will always be declared on the product label by the common name of the gluten source such as “barley”, “wheat”, “rye”, “oats” or “triticale”. It is important that you read the ingredient statement on your package at the time of purchase to ensure accurate, up to date information.

  • Does Cholula Hot Sauce Need to Be Refrigerated?

    Clear space in your cabinet because Cholula Hot Sauce does not need to be kept cool. Cholula Hot Sauce is best used within the first six months after opening.

  • How Long Is Product Good For?

    To enjoy the best flavor, we recommend that Cholula be consumed within six months of opening, and within its shelf life.

    Cholula sauce can be consumed past 6 months of opening as long as still within its Best By date. However, the product is more exposed to oxygen which accelerates the degradation of color and flavor. There is no health risk, but the flavor will not be the same.

    We don’t recommend consuming Cholula past its Best By date.

  • How Do I Find the Best by Date?

    Since mid-2018, our products have been stamped with Best By dates and a lot code number beneath. Prior to mid-2018, a Julian date code was used. If your bottle does not have an explicit Best By date, we do not recommend consuming. There is no health risk, but the flavor will not be the same.

  • Where Can I Purchase the Big Bottle of Cholula (64oz)?

    Click on the WHERE TO BUY button in the main navigation menu to find select the flavors and sizes you're looking for, and find where you can purchase these products from your favorite near-by retailers.

  • Is the Cholula Bottle and Its Cap Recyclable?

    After removing the cap, the glass bottle can be recycled where facilities exist.

  • Are There Alternative Ways to Recycle the Bottle?

    There are many creative ways to recycle the Cholula bottle! We’ve seen vases, pencil holders, wind chimes, soap dispensers, tiny pet water bowls, and even a cap charm bracelet. We love when our fans share all the interesting ways they’ve found new life for their bottle and cap.